The Compact Guide To Tech Product Marketing

The Compact Guide To Tech Product Marketing

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The Compact Guide To Tech Product Marketing
The Compact Guide To Tech Product Marketing
How Apple’s “Get a Mac” Ads Made Macs the Cool Choice
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How Apple’s “Get a Mac” Ads Made Macs the…

Efrat Shalem
Mar 15
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The Compact Guide To Tech Product Marketing
The Compact Guide To Tech Product Marketing
How Apple’s “Get a Mac” Ads Made Macs the Cool Choice
1

In 2006, Apple launched its legendary “Get a Mac” campaign, featuring Mac vs.

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